Growing Bulletproof's performance with new leadership

About bulletproof

An award-winning cybersecurity company, Bulletproof helps its clients secure their data and mitigate risks by providing IT expert support, services and guidance to help businesses adapt to complex IT, cybersecurity and compliance needs.

OUR APPROACH:

Break limiting beliefs and build a culture of breakthrough performance

  • Keynote

The audience:

  • 100 members of their leadership and sales team

CLIENT CHALLENGES:

Newly instated Chief Revenue Officer, Jack Wilson, reached out when he wanted to focus the organization on a new $32M net new sales target while the team had been defaulting to existing client renewals.

  • Newly announced sales goals, comp plans and bonuses left the team uncertain of new leadership and stagnated performance. 

  • Long-standing ways of operating were unfocused and disconnected from taking the highest-impact actions. 

  • Lack of individual ownership resulted in sometimes duplicate or counterproductive processes with clients.

THE RESULTS:

A cultural blueprint for trust-led growth

  • A significant and measurable shift in the focus, camaraderie and energy of the sales team.

  • Priority actions shifted from default to owning the most impactful next step to achieve the collective and individual goals. 

  • Momentum from the event left the team tracking above goal 3 months post-event. 

  • Newly developed sales structure, processes and tools successfully deployed. 

  • New leadership is not only accepted, but embraced.

 The cultural shift Sterling gave us is not just inspirational, it's operational!

We now have a powerful approach, a clear structure and a renewed sense of purpose tracking to hit our net new revenue goal. I’ve been in sales for years and I don’t think there’s anybody better.

JACK WILSON | CHIEF REVENUE OFFICER | BULLETPROOF

Our Methodology

Breakthrough cultures drive breakthrough performance. We’ve built a 12 week, 5-step process to identify and solve for root problems to deliver maximum impact before, during and after events.

Methodology
01. Align
01. Align

Detailed background research and interviews with leadership to diagnose core obstacles and align on desired outcomes.

02. Create
02. Create

Develop our approach to deliver on those outcomes by building narratives, pulling relevant studies, conducting research and sharing materials to pre-frame the audience and build excitement.

03. Deliver
03. Deliver

Ensure an on-site experience that is easy, connected and delivers tangible tools to audiences with the inspiration to want to use them.

04. Grow
04. Grow

Lock in the learning and share tools to build your No Matter What Movement within your culture with additional content and suggested processes.

05. Extend
05. Extend

Continue to grow your culture and performance with ongoing workshops, courses, products and tools we offer.

growth no matter what starts here.

Inquire about bringing me into your next event.